It’s been a while since my last newsletter—did you notice? The last one I sent out was back in July. Since then, a lot has evolved in my business, and I’m excited to share some of these updates with you!
You may have seen a shift in my topics over the past year. Around this time last year, I officially became a HubSpot Solution Provider. While I have experience with different CRMs, aligning with HubSpot felt like the right move for my consulting practice. HubSpot, I believe, is an ideal fit for small to medium businesses looking to build a solid foundation of people, processes, and tech tools that can effectively support their revenue goals.
Through this journey, I’ve become even more focused on helping businesses enhance their Revenue Operations. This allows my clients to concentrate on delivering excellent customer experiences while working toward their business objectives.
This shift also brought a subtle, yet powerful, change in my audience. I’m now speaking directly to Business Owners and Sales Leaders, as Revenue Operations cuts across Marketing, Sales, and Customer Success. It’s the connective tissue that ties these functions together, creating a seamless experience for the customer.
You may notice that I sometimes interchange “Revenue Operations” with “Sales Operations.” I’m still refining my positioning to best serve my clients and meet them where they are.
To support this focus, I’ve launched a new online Scorecard that assesses the effectiveness of your Sales Operations. It will give you a snapshot of where you’re excelling and where there’s room for improvement. I invite you to try it out here!
Thank you for being part of this journey. I hope these changes resonate with you, and I’m thrilled to keep bringing you valuable insights and resources in the months to come.
