• Skip to main content
  • Skip to primary sidebar

valueSTK

  • Home
  • Services
  • Members
  • Blog
  • INSIGHTS Newsletter

Does your company carry operational debt? Or customer experience debt?

February 13, 2019 by Lori O'Grady Filed Under: The Customer is Everything

What is your business debt? I don’t mean loans and cash. I mean as an analogy to technical debt. I suppose I mean operational debt, but I also mean customer experience debt because that’s where the impact is often visible.

In the fast moving world of agile software development, technical debt is considered something that unavoidably happens because the focus is on providing the highest priority feature that brings the most value to customers. Things that may make the product more robust get pushed down the backlog. And eventually have to be addressed.

But I digress…

The point is that eventually, you have to stop, take stock of what is going on, make decisions to update or abandon, and take the time to address things and make real change.

In your business do you know what you are NOT doing today because it’s more important than urgent? Do you know what your customers are tolerating about your product or engagement, because on balance they are getting what they need today? Have you future-proofed your product against changes you customers are facing in their own business? Are you delivering both a great experience as well as a great solution?

Most importantly, do you have plans in place to solve these issues before you start losing customers?

Tagged With: Business Agility

Get your free guide to the top KPIs marketers track to show success on the customer journey.

Sign up to our mailing list and we'll send you the free guide "Key Metrics by Journey Stage". Tracking KPI by a journey stage gives you insight into actions that achieve business results. For the benefit of both the customer and your business.

Primary Sidebar

Categories

  • The Customer is Everything
  • Business Alignment
  • Dashboards and Reports
  • Measurement
  • Technology Stack
  • Also Published On…

Recent Posts

  • Are you waiting for the recession or talking to customers now?
  • Is your online business recession proof?
  • The best onboarding happens without your customer knowing
  • Does your customer transformation wording need a bit of work?
  • Debating a monthly or annual subscription for your members? Is one better?

valueSTK © 2022 Privacy Policy Terms of Use

Sign up to our mailing list and we’ll send you the free guide Key Metrics by Journey Stage

Get your free guide to the top KPIs marketers track to show success on the customer journey.

Sign up to our mailing list and we’ll send you the free guide “Key Metrics by Journey Stage“. Tracking KPI by a journey stage gives you insight into actions that achieve business results. For the benefit of both the customer and your business.

You may unsubscribe from our list at any time.  Terms of Use and Privacy Policy.